CONTACT v Navy Daily – worth bragging about

I noticed an interesting statistic today and thought it was worth bragging about.

I visited Navy Daily this morning – an official daily newsletter produced by the Royal Australian Navy, where I saw the most read story of the month to date has only been read 2970 times!

The braggie bit I’m going to crow about is that at 2970 page views, that story would never make it into CONTACT‘s top 10 list – not by a long shot.


Navy Daily‘s most read articles in the current month…


CONTACT‘s Top 10 list of all time…

View Count Post Title
54,545 RAAF Spartan ‘crash-lands’ in Waco Texas
50,267 PM’s no-show at repatriation “a bastard act” – Veterans Party
35,513 New Zealand buys new pistol and new rifle
34,693 RAAF teen worried he might be a soldier
32,294 Army responds to Reaper criticism
24,155 Aussie soldier shot in Iraq
23,189 Not-so-grim Reaper on trial
18,008 Australian Army gets new service dress uniform
16,876 Are VCs won or awarded – and why are people so passionate about the difference?
15,716 Magazine Archives

OK, so I know it may not be fair to compare their top 10 list for the month to our top 10 list of all time.

So let me see what I can dig up….

First off, these two stories from our list were published in the past month on CONTACT

34,693 RAAF teen worried he might be a soldier
18,008 Australian Army gets new service dress uniform
(which is actually less than two days old as I write this)


…and what about this gem…

Navy launches new recruiting campaign got enough page views on CONTACT to put it in second place on the Navy Daily list for this month – 1368 (and growing) – yet it doesn’t even appear on Navy’s top 10 list (where number 10 has a measley 701 page views).

  • And another stat, posted the day after initially writing this blog…
    HMAS Rankin home after ‘longest submarine deployment’ got enough page views (2514) in 24 hours on our site to displace the story above in theoretical second place on Navy Daily‘s list – while the exact same (except the headline) story on their site doesn’t even rate entry on their top 10 list.

And remember, Navy Daily is supported by the RAN Facebook page with 89,000+ fans, compared to CONTACT‘s obviously more dedicated, interested and engaged 8400+ FB fans.

So, I think a little bragging is just a little bit justified 🙂.












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Posted by Brian Hartigan

Managing Editor Contact Publishing Pty Ltd PO Box 3091 Minnamurra NSW 2533 AUSTRALIA

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